10% Non-Refundable Deposit for MY 2023 for an Allocation Reasonable?

[WasserGKuehlt]

He's not asking for any deposit for the allocation, but will need 10% non-refundable deposit at the time of the purchase order contract signing (Deposit will go toward the remaining balance for the car). Sounds fair? Anything else I should inquire about?

You can ask if that means the order has been locked ("frozen") - that is, the order and its configuration was confirmed by the factory, a production date was assigned and no further changes can be made. Under those circumstances, a non-refundable deposit is fair.

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[snstevens]

Personally, I would try to negotiate this down to a $5000 nonrefundable. The 10% just seems too high to me.​

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if that doesn’t fly, you could offer the full 10% down payment, but only the $5000 as non-refundable.​