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Has Taycan Depreciation Changed the Porsche Experience?

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Porsche has traditionally been a brand that many people associate with a certain level of status or exclusivity. With the Taycan, however, the depreciation over the past few years has been quite significant, which has made pre-owned models much more accessible than when they were new.

Of course, this kind of price shift is difficult for anyone to predict, and it also means more people now have the opportunity to experience the car. At the same time, from the outside it can be hard to tell whether a Taycan is brand new or a few years old, unless it’s a very distinct version like the Turbo GT.

I’m curious how other owners or enthusiasts feel about this, does the change in resale values affect your perception or enjoyment of the car in any way?
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Have you ever heard of a Cayenne or Panamera? Both are notorious for their rapid depreciation. The Taycan’s depreciation rate is not entirely unprecedented; it simply accelerates due to its electric vehicle nature, resulting in a combination of premium car depreciation and EV depreciation. This phenomenon is not exclusive to the brand; a similar trend can be observed in the Mercedes EQS.
 

chun

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Porsche Taycan Has Taycan Depreciation Changed the Porsche Experience? IMG_0114


Meanwhile at porsche, we get the premium experience of maps not working in Europe for charging planning since 8 months, with 0 communication and 0 fixes released.

Porsche hurt the resale value of this car because they refuse to stand behind their product :) It’s probably the only EV on the market that is treated like a less premium car than a Dacia
 
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Have you ever heard of a Cayenne or Panamera? Both are notorious for their rapid depreciation. The Taycan’s depreciation rate is not entirely unprecedented; it simply accelerates due to its electric vehicle nature, resulting in a combination of premium car depreciation and EV depreciation. This phenomenon is not exclusive to the brand; a similar trend can be observed in the Mercedes EQS.
I don’t think the depreciation of the Taycan is directly comparable to models like the Cayenne or Panamera. Even when looking at hybrid versions and estimates from Porsche Financial Services, the difference seems quite noticeable.

For example, before I placed an order for the upcoming electric Cayenne in November, my company received a lease offer with a relatively high projected mileage. The residual value was still estimated at around 50–55%. That figure comes from the financial arm itself, which typically builds in extra margin to reduce risk. I recently sold my Macan 4 as well, and the final sale price ended up comfortably above the residual value. Even after driving close to 25,000 km in about a year, there was still a meaningful difference in my favor when the car was sold.

By comparison, some Taycan Turbo and Turbo S models have reportedly lost 70–75% of their value within a few years, which is on a very different scale than what we usually see with other Porsche models.
 

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Have you ever heard of a Cayenne or Panamera? Both are notorious for their rapid depreciation. The Taycan’s depreciation rate is not entirely unprecedented; it simply accelerates due to its electric vehicle nature, resulting in a combination of premium car depreciation and EV depreciation. This phenomenon is not exclusive to the brand; a similar trend can be observed in the Mercedes EQS.
My experience is that Cayenne residuals are pretty good.
The Cayenne I just sold lost £34k in 7.75 years. My Taycan lost £40k in 2.5 years, having already lost £30k in the 2.5 years before I bought it.
But that level of depreciation is common to all expensive EVs, which makes them relatively good value 2nd hand.
 


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IMG_0114.webp


Meanwhile at porsche, we get the premium experience of maps not working in Europe for charging planning since 8 months, with 0 communication and 0 fixes released.

Porsche hurt the resale value of this car because they refuse to stand behind their product :) It’s probably the only EV on the market that is treated like a less premium car than a Dacia
Sounds a bit subjective in a pretty complex matter.

One of the challenges with buying the first EV in a model line is that the technology can move forward quite quickly afterward. In my experience, the software in the newer Macan EV and the upcoming Cayenne EV feels significantly more refined than what’s found in earlier Taycan models, even compared with the 2025–2026 updates, which seem more incremental than transformative.

Looking at Polestar 3 as another example, speaking from a Swedish market perspective, sales have been VERY weak, and software feedback has been horrible even more than a year after launch. At the same time, leasing offers have been very aggressive, sometimes in the €500–700 per month range, which is comparable to a Renault 5. So this is really not the best comparison.
 
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My experience is that Cayenne residuals are pretty good.
The Cayenne I just sold lost £34k in 7.75 years. My Taycan lost £40k in 2.5 years, having already lost £30k in the 2.5 years before I bought it.
But that level of depreciation is common to all expensive EVs, which makes them relatively good value 2nd hand.
I would still say the Taycan stands somewhat in a category of its own. For comparison, models like the Macan Turbo have generally held their value more in line with what you’d expect from a typical Porsche, whereas the earlier Taycan models have seen noticeably steeper depreciation.
 

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I’d say that it is too soon to speculate about Macan EV residuals. The Macan EV is just reaching 3 years old. So far not many used ones are being sold outside the Porsche network. Currently those supply factors affect price.
Early popularity of the now 6 year old Taycan possibly means supply exceeds demand. That isn’t yet true of the Macan EV. Similar Audi, Mercedes and BMW SUV EVs have been around longer. Their depreciation profile matches other EVs.
 


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My experience is that Cayenne residuals are pretty good.
The Cayenne I just sold lost £34k in 7.75 years. My Taycan lost £40k in 2.5 years, having already lost £30k in the 2.5 years before I bought it.
But that level of depreciation is common to all expensive EVs, which makes them relatively good value 2nd hand.
Ahh comparing the incomparable. There has been insane inflation due to QE and negative interest rates by the governments during covid.
My Audi S8 has "lost" 5000 EUR in the past 8 years (it's 12 years old now). But that's because money isn't worth anything anymore compared to 8 years ago, not because the car holds it's value well. Adjusted for inflation the depreciation has not changed.

The percentage drop is similar between a Panamera, Cayenne and a Taycan. Or any 4 door German executive car for that matter e.g. Audi A8, BMW 7 Series or MB S-Class.

The only thing that hurt the Taycan a little more is that the facelift is so much better technically that the pFL is essentially obsolete. Not just due to range but because the pFL cars have widespread battery issues. Or well, obsolete is perhaps not the right word, but the value proposition is significantly skewed towards the facelift.
 
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Ahh comparing the incomparable. There has been insane inflation due to QE and negative interest rates by the governments during covid.
My Audi S8 has "lost" 5000 EUR in the past 8 years (it's 12 years old now). But that's because money isn't worth anything anymore compared to 8 years ago, not because the car holds it's value well. Adjusted for inflation the depreciation has not changed.

The percentage drop is similar between a Panamera, Cayenne and a Taycan. Or any 4 door German executive car for that matter e.g. Audi A8, BMW 7 Series or MB S-Class.

The only thing that hurt the Taycan a little more is that the facelift is so much better technically that the pFL is essentially obsolete. Not just due to range but because the pFL cars have widespread battery issues. Or well, obsolete is perhaps not the right word, but the value proposition is significantly skewed towards the facelift.
Inflation, the most famous word when people try to explain something without any substance.
 

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Inflation, the most famous word when people try to explain something without any substance.
Do you have any financial knowledge whatsoever?

Porsche Taycan Has Taycan Depreciation Changed the Porsche Experience? 1770283070177-k


M2 money supply growth YoY more than doubled in EU during covid, and was 5x in the US.

This resulted in huge YoY inflation:
Porsche Taycan Has Taycan Depreciation Changed the Porsche Experience? 1770283184114-r9


From almost 0 YoY to 10% YoY.

And as another indicator the gold price spiked over 60% from 1000 EUR to over 1600 EUR in that time frame.

After the money printing was done during (and after covid) FIAT currencies in the Eurozone depreciated by around 50%. This has hidden the real depreciation of cars in that time period. So when comparing something bought before Covid that did most of the price drop before that, it seemingly held it's value better. When in reality the currency got destroyed.

The Taycans also didn't really start visually depreciating until Covid was over and M2 money supply stopped being increased in astronomic proportions. After that the drop was extremely rapid, as the inflation suppressing the price drop suddenly came to a halt and reality set in, coupled with a facelift in 2024 that had a huge technical leap forward.
 
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Porsche has traditionally been a brand that many people associate with a certain level of status or exclusivity. With the Taycan, however, the depreciation over the past few years has been quite significant, which has made pre-owned models much more accessible than when they were new.

Of course, this kind of price shift is difficult for anyone to predict, and it also means more people now have the opportunity to experience the car. At the same time, from the outside it can be hard to tell whether a Taycan is brand new or a few years old, unless it’s a very distinct version like the Turbo GT.

I’m curious how other owners or enthusiasts feel about this, does the change in resale values affect your perception or enjoyment of the car in any way?
As a private buyer the depreciation hit early on in the car's life (12 - 18 months) rather than the usual 36 months (UK) is the kicker and upsets my 2 year flip strategy.

Add to this the regular price hikes the cost to change becomes a much bigger consideration.

The positive is the increased accessibility to the brand / model for all.

Personally I don't like buying 2nd hand but that's my problem as are the attendant costs associated with that.

Like it or not Porsche is not the exclusive club it may have once been - VAG Accountants have seen to that - a broadening model range, company car accessible and "cheap" 2nd hand EVs for the brave.
 

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The UK market fared significantly worse, as it always does with all cars, because there is no wide secondary market for them.

With LHD cars there's a much better second hand market, so the depreciation isn't as bad in general.

Part of the reason is that the used cars go to cheaper countries with cheaper labor where people can afford to fix them.
In the higher GDP/capita EU countries (and UK) the labor rates are so high that it makes zero economical sense doing expensive jobs on luxury cars outside of warranty.

For example in Estonia the Porsche dealer rate for Porsches older than 10 years (special offer) is 80 EUR/h incl. VAT, compare that to the prices in the UK or Germany.
 

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Sounds a bit subjective in a pretty complex matter.

One of the challenges with buying the first EV in a model line is that the technology can move forward quite quickly afterward. In my experience, the software in the newer Macan EV and the upcoming Cayenne EV feels significantly more refined than what’s found in earlier Taycan models, even compared with the 2025–2026 updates, which seem more incremental than transformative.

Looking at Polestar 3 as another example, speaking from a Swedish market perspective, sales have been VERY weak, and software feedback has been horrible even more than a year after launch. At the same time, leasing offers have been very aggressive, sometimes in the €500–700 per month range, which is comparable to a Renault 5. So this is really not the best comparison.
I think it’s a super comparision.

The software and computer in the Taycan is worse than in the Polestar 3.

Porsche is supposed to be a premium brand; and polestar is not.

Yet porsche is not offering software update or hardware updates, even paid; while other non-premium brands do - even for free, like polestar.

I think the comparision is perfect, and highlight why many people refuse to buy a porsche and why many people won’t buy again a porsche :)

My espresso maker received 3 updates in the last 6 months all adding new functionality. My 250k piece of junk received 0 updates in the last 3 years that add any functionality. In fact, what used to work, the maps, don’t work anymore 🤣

So next time I will go budget brand, since they seem to give premium experience and residuals, while premium brands like porsche give subpar experience and horrible deprecation
 
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Wasn’t the UK hit harder because of EV tax incentives? A lot of businesses and directors bought Taycans, wrote them off, and then returned them, leading to the big influx of used cars on the market.

So far I’m very happy with my J1 and I’m hoping it lasts another 5–6 years.
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